THE Philippine government, through the Department of Trade and Industry (DTI), is upbeat for the country to become Asia's premier creative hub and Association of Southeast Asian Nations' (Asean) top creative economy in 2030.
Trade Secretary and Philippines' Creative Industries Development Act (PCIDA) Council Chairman Alfredo Pascual on Thursday said that one of their priorities is to boost the local creative industries, protect the intellectual property rights of the creatives and strengthen their capabilities.
"We recognize the vital role of creativity in realizing our nation's aspirations and interests. Creativity is the foundation of innovation, and through innovation, creativity has the power to make a global impact," Pascual said in a statement on Thursday.
DTI Competitiveness and Innovation Group Undersecretary Rafaelita Aldaba, meanwhile, emphasized innovation as a key player in advancing the Philippine creative industries.
Aldaba said that "while creativity ignites the initial spark of an idea, it is innovation that subsequently transforms and diversifies that idea into various expressions and tangible outcomes."
In line with this, the trade chief leads the Philippine Creative Industries Development Council (PCIDC) delegation's visit to the United Kingdom from May 8 to 10.
The visit aims to advance the country's agenda in the creative industry by obtaining invaluable insights into the UK's thriving creative ecosystem. The country also targets to forge partnerships with major institutions from the UK.
"The mission aims to develop innovative strategies and policy reforms through high-level meetings, workshops and cultural exchanges. This knowledge exchange will strengthen international ties, unlock the potential of the Philippine creative sector and empower Filipino creatives worldwide," the DTI said.
The delegation includes representatives from several PCIDC ex-officio member agencies such as the Commission on Higher Education, the Department of Education, the Department of Tourism, and the National Commission for Culture and the Arts.
In September 2023, the DTI signed a memorandum of understanding with the British Council to collaborate in the implementation of Republic Act 11904 or the PCIDA.
The DTI said that the partnership has opened collaborative growth between the Philippines and the UK through knowledge-sharing and cross-cultural exchange.
Source:Manila Times
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